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Bath & Body Works Employs a Professional ‘Nose.’ Her Entire Job Is Finding the Next $1.5 Billion Scent.

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Jul 08, 2026 - 20:35
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Bath & Body Works Employs a Professional ‘Nose.’ Her Entire Job Is Finding the Next $1.5 Billion Scent.
Japanese Cherry Blossom made $1.5 billion over 20 years. Now the company's chief "nose" is racing to find the next hit fragrance.

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